Best Watch Brands
There are numerous watch brands operating within the market, vying for the patronage of watch aficionados as well as horological newbies. Many of these firms are worthy of praise; however, there are some companies that stand out from the crowd.
In this section, we have listed our favourite brands based not just on the merits of one model but several references. The Maisons we have selected repeatedly craft handsome timepieces rich in mechanical excellence, sometimes embracing a high quotient of innovation, but always crafted with skill and an inordinate amount of patience.
F.P.Journe
Founded by François-Paul Journe, this Maison is one of the finest practitioners of Haute Horlogerie.
- Innovative mechanisms eg Chronomètre a Résonance
- Superb finishing
- Exquisite styling
Chopard
The company is headquartered in Geneva and has two additional facilities in Fleurier. The brand has an extensive portfolio of models, including the fabulous Alpine Eagle and L.U.C collections.
- L.U.C models are some of the finest examples of Haute Horlogerie
- Alpine Eagle – highly practical for daily use. It also has one of the best integrated bracelets I’ve ever seen
- Exquisite styling
Parmigiani Fleurier
Based in Fleurier, the company owns five additional factories making an array of components. It is synonymous with Haute Horlogerie.
- This vertically integrated company makes virtually all watch components
- Tonda PF collection is a shining example of understated design
- Technically superb movements that are endowed with sublime finishing



